46 Israeli Companies in World Mobile Congress 2009 | Vc Cafe

The Mobile World Congress 2009 will take place in Barcelona next week (Feb 16-19), under the big cloud of uncertainty that the current economic downturn presents to the mobile industry. Reports are saying that the event organizers expect a 15% decline in the number of visitors, compared to the 54, 000 who visited in 2008. Many mobile companies are also reducing their presence in the event, in light of the shrinking marketing budgets.

Perhaps another sign of the times is the number of high profile keynote speakers, as if to show that the mobile giants are doing their best to push business forward. A few names on the speaker-list are:

• Steve Ballmer, Chief Executive Officer, Microsoft Corporation


• Cesar Alierta, Chairman & Chief Executive Officer, Telefonica


• Vittorio Colao, Chief Executive, Vodafone


• Olli Pekka Kallasvuo, President and Chief Executive Officer, Nokia


• Ralph de la Vega, President & Chief Executive Officer, AT&T Mobility


• Dick Lynch, Executive Vice President & Chief Technology Officer, Verizon Communications Inc.

And the list goes on.

The budget shrinkage also impacted the Israeli delegation to GSMA, which has been reduced from 60 to 46 companies this year. That said, we have to remain optimistic and remember that the most advanced technology innovations come from new entrants, not from the incumbents. Indeed, some of the Israeli companies participating in GSMA 2009 have exciting announcements to make (participants: scroll down for a special note ).

The 46 Israeli participants in the 2009 Mobile World Congress:

3G Vision - 3GVision is the global leader supplying 2D (and 1D) barcode scanning technology to network operators, with over 80 million code-readers embedded in handsets since 2003. 3GVision technology is pre-installed in over 75% of new handsets in Japan, across all MNO's including NTT DoCoMo, KDDI, and Softbank. In 2008, 3GVision commenced installation with operators outside Japan - notably Telstra and France Telecom. Additionally, 3GVision's downloadable i-nigma reader has been launched in over 15 countries by media & marketing customers, including major newspapers such as The Sun in UK, Welt Kompakt in Germany, Gazzetta Dello Sport in Italy, El Pais in Spain.

Aerotel Medical Systems - (Ofer Atzmon) Aerotel Medical Systems is a world leading provider of modular telecare and telemedicine solutions designed to transfer essential data over the telephone, mobile phone and the Internet. Aerotel's solutions provide peace of mind and personal safety, improve quality of life and save costs. With a client base in over 45 countries around the globe, Aerotel is the winner of the "Innovation and Growth Strategy Leadership of the Year Award 2007? by Frost & Sullivan. During Mobile World 2009 Aerotel will present home-telehealth systems, personal safety solutions, mobile ECG system, homecare data hubs, and remote monitoring software solutions.

Allot Communications - Allot Communications (NASDAQ: ALLT) is a leading provider of intelligent IP service optimization and revenue generation solutions based on deep packet inspection (DPI) technology. Allot hardware platforms and software applications help DSL, wireless and mobile broadband carriers, and service providers transform broadband pipes into smart networks that can rapidly and efficiently deploy value added Internet services. Allot's scalable, carrier-grade solutions provide the end-to-end visibility, security, application control and subscriber management that are vital to managing Internet service delivery, guaranteeing quality of experience (QoE), containing operating costs, and maximizing revenue in broadband networks.

Alvarion - Alvarion is the largest WiMAX pure-player, fully committed to the growing WiMAX market. With 225+ commercial WiMAX deployments worldwide and the proven ability to deploy turnkey WiMAX solutions, Alvarion offers its distinguished customer base fixed-mobile solutions for the full range of frequency bands, and superior business cases. Based on its OPEN? WiMAX strategy, the company offers an all-IP best-of-breed ecosystem in cooperation with its strategic partners. As a wireless broadband pioneer Alvarion has been delivering innovations for 15 years, from core technology developments to promoting industry standards, and plays a key role in the IEEE and HiperMAN standards committees.

Amdocs Mobile Money - The Amdocs Mobile Money solution enables service providers to tap into the fast-growing and profitable market of mobile financial transactions. Through our hub, service providers can benefit from new revenue opportunities and improved subscriber loyalty without undertaking significant capital expenditures.
Services enabled:

• Cross Border and Domestic Mobile Money Transfers


• Mobile Payment, Electronic top-up and Commerce services


• Mobile Banking

The Amdocs Mobile Money Hub is a joint offering of Amdocs, the market leader in customer experience systems innovation, and Trivnet, the leading provider of mobile payments and commerce solutions. Visit us: MM2, Mobile Money Pavilion, Hall No.7.

BoomeRing Communication (2005) Ltd- BoomeRing is a fast-growing software company providing converged communication solutions for large, medium-sized businesses and service providers worldwide. Our patented solution is offering true mobility and user centric unified communication services, new revenue opportunities through enhanced services and dramatically increases in usage and ARPU. BoomeRing's client portfolio and partner network includes many FORTUNE 500 companies and strong global projects.

We provide for today's mobile workforce:

• Maximum mobility - plugs into company communications.


• Control and savings. Least Cost Routing implementation.


• Similar set of call handling features both on fixed-line and mobile.


• Recording and conferencing capabilities on demand

Cellebrite Mobile Synchronization - Established in 1999, Cellebrite provides solutions for mobile phone data management, enabling phone-to-phone transfer and backup of phonebook, SMS, images, video and more. We deploy over 60, 000 units at the world's premier operators, service providers and retail chains, including T-Mobile, Orange, Vodafone, The Phone House, Verizon, AT&T, Sprint and Telstra. Our product line includes POS and OTA solutions, providing a full spectrum of coverage for building user loyalty, creating new revenue and improving operational efficiency. Our technology work cross-vendor and cross-technology, supporting over 1, 600 handset models - with most new models supported prior to their market launch.

Celltick Technologies - Celltick is the leading provider of idle screen mobile marketing solutions. Led by LiveScreen� Media - a unique managed service that transforms the idle screen into an interactive mobile media channel - Celltick leverages and personalizes the mobile phone to generate value throughout the mobile marketing ecosystem. Enabling cost-effective mass subscriber reach, creating unprecedented monetizing opportunities for operators, advertisers and content providers, and enhancing user experience, Celltick delivers on the promise of mobile marketing.

Celtro Ltd - Celtro provides innovative mobile backhaul switching solutions that significantly enhance revenues and markedly improve service delivery. Combining multi-service TDM, ATM, Ethernet and IP/MPLS backhaul traffic switching, patented technology from Celtro enables risk-free, one-box migration from ATM, through HSDPA offload, to an ultimately all-IP backhaul. Solutions from Celtro keep providers one step ahead in the mobile broadband revolution - helping them increase network efficiency while simultaneously facilitating flexible backhaul network evolution. Our field-proven switching solutions are commercially deployed by top tier operators worldwide, and currently serve over 350 million subscribers.

Ceragon Networks - Ceragon Networks Ltd. (NASDAQ/TASE: CRNT) is a leading provider of high-capacity Ethernet and TDM wireless backhaul solutions for cellular and fixed wireless operators, enterprises and government organizations. Ceragon's FibeAir� product family offers scalable solutions for wireless transport of broadband services. Operating across multiple frequencies for IP and SONET/SDH protocols, FibeAir systems support the emerging needs of next-generation networks that are evolving to all-IP based services. Ceragon leads the market in IP backhaul, offering a unique, native IP solution that provides the efficient, robust connectivity required for next generation mobile, WiMAX, LTE and converged networks.

Ceva DSP - Headquartered in the Silicon Valley, CEVA is the leading licensor of digital signal processor (DSP) cores, multimedia and storage platforms to leading semiconductor and electronics companies worldwide. CEVA licenses a portfolio of intellectual property (IP) that includes programmable DSP cores, DSP-based subsystems and application-specific platforms including multimedia, audio, VoIP, Bluetooth and SATA. CEVA-powered chips shipped to date exceed 1 billion, and in 2007, CEVA licensees shipped over 225 million CEVA-powered chips. CEVA has offices in Israel, Ireland, Hong Kong, China, Taiwan, Korea, Japan, Sweden and the USA. CEVA is traded on both the NASDAQ (CEVA) and London Stock Exchange (CVA)

Clip in Touch - Content Personalization For Mobile and Web Messaging. With simple tools for mixing video, images, voice and text, Clip in Touch delivers an exciting user experience offering new levels of creative freedom. Clip in Touch offers partners - mobile network operators, web portals, content developers and providers, handset manufacturers, content aggregators and advertisers - new and increased revenue opportunities.

Comsys Communication & Signal Processing Ltd. - Comsys is a fabless semiconductor vendor specializing in integrated digital baseband solutions for mobile handsets, based in Israel. The ComMAX? line provides manufacturers with comprehensive multimode baseband solutions optimized to meet low power and small footprint requirements, with architecture supporting 3G and 4G standards such as WiMAX Forum Wave2, 3GPP Release 7 and 3GPP-LTE. It includes a handset reference design incorporating a complete ecosystem. Comsys' legacy IP product line provides comprehensive cellular baseband solutions for chips, handsets and base station equipment designed for multimode support. The robust, modular platform is an exceptionally flexible, cost-effective bridge to 4G.

Convergin - Convergin is the leading provider of service delivery evolution and Service Capability Interaction Management (SCIM) core network solutions. By utilizing Convergin's Accolade WCS, service providers accelerate their evolution towards IMS and SDP while enabling seamless orchestration of mobile, legacy, next generation, web services and on-line charging systems. Convergin is deployed in over 15 carrier networks around the globe, and successfully integrated its Accolade platform with the major core network protocols and platforms.

CTWARE Ltd. - CTWARE is a privately owned company, founded in 2001, is a leading provider of advanced CTI (computer telephony integration) solutions, and innovative contact centers currently targeting mainly the Israeli market. After the establishment of a recognizable market share within our local region, the company is now committed to expanding globally and focusing its business on the contact center industryCTWARE announced its new carrier grade software-as-a-service (SaaS) contact center solution - Wandy - that will be provided through a network of carriers and other hosting providers. The product is expected to be launched next summer.

Discretix Technologies Ltd- Discretix security solutions are embedded in millions of Mobile and Flash memory devices, protecting and enabling the commercial distribution of premium services, applications and content. Discretix products include embedded security co-processors and a broad range of software security applications, enhancing security without compromising the user experience. For the industry's leading embedded security, secure execution environment, DRM and mobile TV security solutions come see us at the show.

EuroTech Communication Ltd. - Eurotech Communication Ltd a leader in telecom gateway solutions Offers to Corporate, service providers and system integrators a complete line of products interconnecting Mobile networks, UMTS, CDMA, VOIP, PRI, BRI & PSTN to GSM The channel bank is used to terminate call traffic from Analogue fixed networks or VOIP ISDN (BRI, PRI), directly into the wireless networks in order to reduce call cost. The fixed mobile products offer a unique combination of flexible connectivity for GSM, UMTS, CDMA, VOIP, PRI, BRI & PSTN Advantages: Fail-safe performance High-end technology Billing or Prepaid Reward Program

Flash Networks - Flash Networks is a global provider of intelligent mobile Internet solutions that enable operators to improve quality of experience, reduce network operational expenses and manage and monetize the mobile Internet. Providing a faster, safer, richer and more personalized user experience, Flash Networks' Internet services gateway helps operators achieve significant cost savings through intelligent data traffic optimization, and applies intelligent policies for targeted marketing and charging. With offices in Europe, Asia and North America, Flash Networks' installed base of top-tier mobile carriers includes O2, Orange, SingTel Group, T-Mobile, Telefonica, Telenor, Verizon Wireless, Vodafone and Wind.

FTS - FTS (LSE: FTS) is a provider of Business Control, Billing and CRM solutions for Communications Service Providers. FTS allows Providers to better understand their customer base and leverage business value from every event and interaction. As an experienced global player, FTS has successfully completed significant projects for leading operators worldwide.

InfoGin - is the pioneer and the market leader in the field of Web to Mobile Content & Functionality Adaptation, enabling mobile users to access any web site they desire, optimized to their mobile device. InfoGin's unique solution automatically and dynamically adapts any content to any mobile device according to the device and network characteristic. With a set of editing and development tools, InfoGin provides the complete solution for the mobile space. Commercially deployed since 2002, InfoGin is the chosen platform of top-tier mobile operators and content providers across the globe. InfoGin's partner list includes leading infrastructure vendors and system integrators.

Israel Mobile Association (IMA) - organizing the Israeli booth in the conference. See interview with CEO Eyal Reshef on Calcalist (Hebrew).

Media Layers - Media Layers is a world pioneer in multi-channel, highly targeted mobile & digital advertising. The company's SMART All Screen Advertising (TM)platform provides a comprehensive solution synchronizing players across the entire value chain and across all service channels - Mobile, IP-TV, Web, WiFi and more. SMART implements predictive modeling tools to provide the most accurate targeting, maximizing relevance and end-user value. Combined with centralized campaign management across all mobile and digital services, SMART creates a high-value user experience leading to new revenue streams for mobile operators and service providers and superior ROI for advertisers and brands.

Mobixell Networks - Mobixell enables Operators to provide subscribers with quality rich media services in: Messaging- Operators can provide multimedia services over a variety of devices, domains, and networks, driving traffic growth while creating the ultimate experience. Mobile TV/Video- Mobixell Webcast provides Media and Bit Rate Adaptation for video, ensuring superb quality under changing network conditions, on any handset. Mobixell also provides rich media client, streaming server, and acquisition component mobile TV solutions. Advertising- Offers Delivery and Ad Serving solutions of high quality, rich-media advertisements, ensuring highest QoE. Mobixell has over 250 installations worldwide, at Operators such as Verizon, Vodafone, Orange, Telefonica, etc.

modu, Ltd modu Ltd. is a mobile handset manufacturer with a vision of bringing fundamental change to the world of personal communication. modu? has introduced a tiny modular mobile phone, called modu, which holds the Guinness World Records? for lightest phone in the world. By sliding modu into a wide range of phone enclosures & consumer electronic devices modu enables consumers to create an entirely new personal communication experience and meet their ever changing needs, preferences and style. modu was established in 2007 by Dov Moran, inventor of the USB Flash Drive (DiskOnKey?) and other innovative flash data storage devices. See also: Modu Comes Out Of The Woodwork With A Truly Innovative Mobile Offering

mPortico Ltd - mPortico is a developer of cutting edge solutions for mobile content distribution. mPortico improves the delivery of mobile content, across operators for any device. Our offline platform connects directly to mPortico's internal content management server. Our solution is available for multiple operating systems utilizing cross protocol (SMS, MMS, WAP, J2ME, Windows) interoperability. Our platform reaches the market via memory cards or preloaded on handsets. mPortico provides advanced closed-loop analytics and content recommendations. Through established partnerships with memory manufacturers, content providers and retailers, mPortico creates a comprehensive distribution network for placing mobile content directly in the hands of the end user.

Nexperience- The Nexperience Handset Cloud service enables mobile application developers and content providers to remotely control a multitude of real mobile handsets located around the world, and automatically run test and validation procedures on them. Nexperience continuously provides immediate access to the latest and most popular devices through the service. Mobile operators and device manufacturers can utilise Nexperience's unique Private Handset Cloud to provide partners with a secure environment where they can access new devices before they are launched commercially. Nexperience significantly reduces time-to-market and the cost and logistical effort needed to develop, test, deploy, and monitor new mobile services.

Outsmart - Outsmart is a leading provider of international convergence solutions for operators enabling them to target untapped segments. Plug?n Talk? - is a USB device that turns any PC into a 3G mobile phone that appears to be in the home network even if it's physically located elsewhere. Outsmart's Plug?n Talk? allows mobile operators to access global traffic by providing expatriates with the ideal way to communicate with their home countries with the convenience and tariffs of a local service. Outsmart has a proud tradition of delivering convergence solutions to operators worldwide with many successful live deployments.

Percello Ltd- Percello provides digital baseband solutions to the challenges of the WCDMA/LTE femtocells market: cost, level of integration and performance. Percello brings to its customers low cost, low power and high performance digital baseband chips for the WCDMA/LTE femtocells market, which is the central component in a WCDMA/LTE femtocell CPE. In a high volume market such as the WCDMA/LTE femtocell market, price is a key factor for success. Using the Percello chip, the femtocells vendors can lower the CPE cost and power consumption while increasing communication and networking performance.

Pontis - Pontis is the creator of the Marketing Delivery Platform (MDP?) for Communication Service Providers, the only real time fulfillment and execution system for personalized and contextual marketing offers across platforms and channels. Using the Pontis MDP, marketers can package, re-price, cross sell and recommend services across lines of business using a large variety of best practice Business Templates?. Giving communication service providers the ability to mix and match highly relevant offers based on real time user behavior and triggers has been proven to deliver double digit improvements in ARPU, accelerate service adoption and to reduce churn.

Pudding Media - Pudding Media delivers comprehensive advertising solutions to mobile carriers and telecommunications operators. Our platform, worldwide ad network and media sales team help carriers to quickly leverage their communications assets to generate new revenue and offer plans that are ad-funded. Pudding Media is led by team of seasoned executives with years of experience in growing businesses, digital advertising, telecommunication industry and telco-grade platform engineering.

QualiSystems - QualiSystems is the pioneer in the field of Test Automation. QualiSystems' TestShell solutions constitute a suite of integrated applications that can be used for any type of software or hardware testing. TestShell's enterprise testing environment gives you: Code-free, wizard-driven automated test development. Across-the-board standardization for unparalleled collaborative and data collection capabilities. Maximum usability and reusability of tests and test-results Testing-functionality for any kind of test & measurement instrumentation, replaceable at any time and vendor independent. Business Intelligence suite for on-demand reporting, enabling real-time decision-support. TestShell cuts costs and time and significantly enhances product quality through the entire product lifecycle

RAD Data Communications - Founded in 1981, RAD Data Communications is a leading manufacturer of cell-site gateways, aggregation site gateways, RNC site gateways, Ethernet demarcation devices, Abis optimization and voice compression equipment for backhaul and transport of 2G, 3G, and 4G cellular and mobile traffic such as HSPA and LTE. RAD products support TDM and ATM pseudowire with comprehensive end-to-end QoS over copper circuits, DSL, fiber and microwave as well as Ethernet OAM for cellular transport services. RAD's devices offer advanced clock distribution and recovery methods such as 1588v2, SyncEthernet, ACR, and NTR. RAD's solutions are deployed by mobile operators and transport providers worldwide.

RADCOM - RADCOM is a world leader in service assurance solutions specializing in next-generation networks, including IMS, Cellular, Voice, Data, VoIP and IPTV. Its innovative products facilitate fault management, service performance monitoring and analysis, troubleshooting and pre-mediation. RADCOM's probe-based monitoring and testing equipment is deployed at specific points throughout a network within both the access and core domains. RADCOM is part of the RAD Group, an international consortium that develops, manufactures and markets solutions for diverse segments within the industry, utilizing its worldwide channels to support customers that include a cross-section of the world's leading telecommunications groups, service providers and equipment manufacturers.

Radware - Radware (NASDAQ:RDWR), the global leader in integrated application delivery solutions, assures the full availability, maximum performance, and complete security of business critical applications for more than 6, 000 enterprises and carriers worldwide. With APSolute?, Radware's comprehensive and award-winning suite of products, carriers are able to ensure the quality of IP-based services, reduce service delivery costs, introduce new services and Internet business models to grow revenues and improve profitability by making their networks "business-smart".

RADWIN Ltd - RADWIN provides advanced wireless broadband solutions in the in the sub-6 GHz range. RADWIN's systems deliver TDM + Ethernet with up to 50 Mbps capacity and long range of up to 120 Km. The solutions are uniquely tailored to meet the needs of cellular carriers and service providers, and power numerous applications including backhaul, broadband access and remote site connectivity. With RADWIN's solutions, operators can extend their networks rapidly and cost-effectively, and significantly reduce their CAPEX and OPEX. Systems are deployed in over 110 countries around the world by tier-one operators.

Schema - Schema is a leading provider of multi-vendor RAN optimization & analysis solutions, and premium services for wireless operators. Our innovative products & services increase network efficiency and improve coverage, quality and capacity while lowering CapEx and OpEx. Schema's revolutionary GeoMapping technology and sophisticated algorithms accurately locate and display traffic hotspots, drop locations and service quality KPIs. Operators can drill down to resolve individual subscriber problems, improve planning and troubleshoot the network without expensive drive testing and guess work. Schema's user-friendly products improve the way operators plan, implement and manage their network resources, improving end-user satisfaction and reducing churn.

Siano - Digital TV for the iPhone! (see VC Cafe's post) - Siano develops silicon receivers for the emerging mobile digital TV (MDTV) market. Highly integrated, and tailored specifically for mobile communications and entertainment devices, the company's multi-band, multi-standard solution supports DVB-H, DVB-T, T-DMB, CMMB, Enhanced Packet Mode DAB as well as ISDB-T. Siano's multi-disciplinary team brings cutting edge technical competencies to provide the most integrated battery saver multi-standard mobile digital TV receiver optimized for hand-held devices. Siano is enabling TV EVERYWHERE

Silent Communication - Silent Communication provides mobile operators with client based value added services in the area of call management and visual voicemail. With TalkinSilent?, Silent Communication's call management suite, the mobile user can stay responsive in every situation and even silently respond with a friendly voice message during a meeting and. TalkinSilent? completes voice calls that would otherwise not be answered and with that delivers a measurable increase in call completion from day one. Silent VVM?, turns the mobile handset into an interactive interface to the traditional voicemail, allowing the mobile user t access their voice messages with the utmost convenience.

Surf Communication Solutions, LTD - Surf provides OnSurf?, a Mobile Video Delivery Platform for distribution of rich content and value-added services to mobile phones. OnSurf? delivers superior user experience for any video content on any mobile phone. This solution allows mobile operators, and VASPs, to overcome the technological and commercial challenges currently preventing these services from "taking off". OnSurf performs real-time video content adaptation with high efficiency. It delivers superb video quality and avoids the need to duplicate the source content off-line in different formats to match different handsets. The dynamic bit rate adaption process handles fluctuating mobile network conditions while maintaining service continuity.

Techtium Ltd - Techtium is an international analog semiconductor company that develops highly specialized ICs to address mobile battery management needs in mobile devices. Techtium's analog mixed signal R&D headquarters are located in Israel and has an in-house ASIC design team. Techtium is redefining industry standards in the field of battery management solutions. By addressing one of the major challenges facing today's mobile industry power mobility Techtium delivers backupower? solutions to all mobile devices. Leveraging its extensive expertise in both power IC development and battery chemistries, Techtium has developed an innovative, patent protected technology that provides instant backupower? anytime, anywhere

Telmap - Telmap is a world leader in mobile location solutions, it has established a solid reputation and proven track record for providing innovative, value-added mobile search, mapping and navigation solutions that open new business opportunities and generate new revenue streams. Telmap is the #1 choice in EMEA of mobile location solutions and its technology has been chosen by leading industry players Vodafone, Orange FT Group, Vodacom, O2, AOL MapQuest, Pelephone, Carphone Warehouse and more. Telmap's mobile location solutions introduce a whole new mobile experience and standards when it comes to search, mapping and navigation for people on the move.

TJat - Tjat, experts in seamless Mobile Messaging solutions, enable Operators to deploy Mobile Messaging services. Founded in 2005 and led by an experienced management team - Tjat has over 1.6 million users with recorded daily traffic exceeding 30 GB. As specialists in device agnostic services, across multiple platforms and protocols, Tjat has already signed partnerships with Vodafone and AOL, targeting over 1.2.million active users. The TJAT Messaging Service is a browser-based mobile clientless solution that can be used to mobilise communications through existing Instant messaging communities (ICQ, MSN etc.). Tjat's portfolio includes; tCHAT - simple but powerful IM solution; tMAIL - mobile email; tSPACE - remote media & file library; tPIX - personal remote storage for sharing media and tBRIDGE - a SIP / IMS based IM service. See latest announcement here.

Triplay -TriPlay is a mobile life company. People are mobile and need to reach out and be reached anywhere in the world. TriPlay is available in 66 countries and users can send text messages to friends in 105 countries. TriPlay joins the mobility of the cell phone with the wealth of information on the Internet and the richness of the television, creating one personal communication hub with triple the access-anywhere, anytime.

TTI - Telecom - TTI Telecom is a leading provider of next generation Operations Support Systems (OSSs) to Communications Service Providers (CSPs) worldwide. For incumbent and emerging CSPs spanning fixed, mobile and cable markets, we provide a robust OSS platform that helps manage their networks and services effectively. The company's Netrac product portfolio delivers an automated, proactive and customer-centric approach to Service Assurance, spanning service management, fault management and performance management and complemented by inventory synchronization and service activation. Netrac is compatible with multiple technologies and industry standards, and is uniquely positioned to bridge legacy, next-generation, convergent, and IMS Networks.

Vigsm Ltd - ViGSM, founded in 2007, is a subsidiary of EIM Telecom. EIM Telecom is an international communications company specializing in network based telephony solutions. ViGSM has recently launched a new product called Skuku. Skuku is a unique solution for cellular phone roaming which utilizes the Internet. It enables cellular users abroad to call their home network with their personal cellular phone number at local home network rates. Skuku allows the user to call or be called using his own SIM card via an Internet connection anywhere in the world. The technology employed combines both the GSM world and VoIP technology.

Zoran Corporation - Zoran Corporation is a leading provider of digital solutions for applications in the digital entertainment and digital imaging markets. With two decades of expertise developing and delivering digital signal processing technologies, Zoran has pioneered high-performance digital audio and video, imaging applications, and Connect Share Entertain technologies for the digital home. Zoran-based DTV, digital camera, DVD, multimedia mobile phone, and multifunction printer products have received recognition for excellence and are now in hundreds of millions of homes and offices worldwide. Zoran's APPROACH� multimedia processors for mobile phones support a variety of multimedia functions, including best-in-class ISP image and video quality.

VC Cafe wishes all the participants the best of luck in the conference.

Note for companies:

If your company is participating in GSMA 2009 and you would like to be featured by VC Cafe, please send:

• your exective summary and press releases to eze@vccafe.com.
  
• Join the network: VC Cafe Network on LinkedIn (+3000 members)
  
• and follow us on Twitter: @ediggs
  
• Permalink: http://www.vccafe.com/40-israeli-companies-exhibit-at-the-gsma-barcelona-2009/

About VC Caf�

VC Caf� (www.vccafe.com) is the leading destination in English solely dedicated to Israeli start-up companies and venture capital news. Founded in 2005 by Eze Vidra, VC Caf� has been ranked as a top 100 VC blog and was featured by the Wall Street Journal and leading media outlets in Israel.